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Spark Immersive Bowling

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Spark™ is the industry’s first immersive, interactive scoring experience. Spark surrounds the bowler in a mesmerising, one-of-a-kind experience as it delivers the latest technology and entertainment trends to your lanes. Spark engages every segment of entertainment seekers with software-driven technology and innovation that’s built for tomorrow but delivered today.

Today’s consumers are tech-savvy families, professionals, and millennials looking for wholesome family activities, unique date night destinations, and interactive birthday party, group, and corporate outings that promote social connection. They expect their bowling experience to incorporate the kinds of technology they use every day – that’s where Spark comes in.

Designed for casual and novice bowlers alike, Spark games introduce new targets and rules, giving bowlers of all ages and skill levels a chance to win. Spark encourages socialisation as it creates countless Instagram-worthy moments for guests and revitalises consumer perception and interest in bowling, providing an experience they are willing to pay a premium for.

Spark’s dynamic content keeps the experience fresh frame after frame. The ever-expanding library of interactive Sync games keeps guest engagement high, increases revenue per visit, and drives incremental F&B sales thanks to increased lineage.

Guests can select their Spark experience directly on their Sync tablets, choosing from more than 15 animation themes and even projecting their own photos onto the lane. Spark’s exclusive Heads-Up Display™ projects scores and stats directly on the lanes. Spark also brings your guests’ favorite Sync games to life on the lanes, from the mass appeal and brand power of Angry Birds to corporate events team competition provided by Rival Rumble.

Developed exclusively for Spark, Boombots turns the lane into an interactive part of the scoring experience. Boom Bots enables guests to score by hitting targets on the lanes as well as pins, supercharging the fun for casual bowlers while staying true to why guests are in the centre – to hit pins.

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